FOCUS
GROUPS
At Greene Street, our approach places stakeholder needs, perspectives, and experiences at the core of every project.
Through expertly facilitated focus groups led by our seasoned experts, we engage directly with stakeholders, creating an inclusive and productive environment that uncovers critical insights and fosters a sense of shared ownership. This method ensures that our strategies are not only informed by rigorous analysis but also resonate deeply with those they are designed to benefit.
​
For example, we've successfully applied this approach with clients like the Oregon Department of Emergency Management and the City of Alexandria, where our expertly facilitated focus groups revealed unique community concerns that shaped comprehensive, inclusive action plans. Currently, we are conducting interviews and focus groups for the National Oceanic and Atmospheric Administration in a groundbreaking study on how communications flow before, during, and after riverine flooding events.
​
By involving stakeholders from the outset, we enhance engagement, drive support, and contribute to the long-term success and sustainability of our clients' efforts.​